Privacy Policy
Effective Date: April 30, 2026 MeritReach ("MeritReach," "we," "us," or "our") provides guidance and referral coordination services to help individuals and organizations connect with appropriate resources and support. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, use our services, or communicate with us, including by SMS text message. By using our website or services, or by providing your information to us (including opting in to SMS communications), you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our website or services. MeritReach is not a medical provider, emergency service, insurance advisor, legal advisor, financial advisor, or direct care provider. Our role is limited to guidance and referral coordination only.
1. Information We Collect We may collect the following types of information when you use our website, submit a form, request a match, communicate with us (including by SMS), or otherwise interact with MeritReach: • Contact Information: Name, email address, phone number, preferred contact method, and region. • Service & Referral Details: Information you choose to share about your needs, preferences, timing, and any context you provide to help us coordinate referrals. • Communication Information: Records of your communications with us, including emails, SMS messages, and call-related details (such as time, date, and general subject matter). • Technical & Usage Information: IP address, browser type, device identifiers, pages viewed, links clicked, and other usage data collected through cookies and similar technologies. We collect information directly from you (for example, when you complete a form or opt in to SMS), automatically through your use of our website, and from certain third parties that help us operate our services.
- Personal information (Name, Email, Phone, Region, and similar contact details)
Service-related information you choose to share to help us understand your needs and coordinate referrals
Communication records (including SMS content, timestamps, and delivery status)
Technical and usage data collected through cookies and similar technologies
We do not request or require you to share detailed medical, legal, financial, or other highly sensitive information. If you choose to share such information, you do so voluntarily, and it will be handled in accordance with this Privacy Policy.
2. How We Use Information We use the information we collect for purposes consistent with MeritReach’s role as a guidance and referral coordination service, including to: • Provide, operate, and improve our website and services. • Review your requests and preferences to identify potential referral options. • Communicate with you about your requests, including by email, phone, and SMS (if you have opted in). • Send you confirmations, updates, reminders, and follow-ups related to your requests or referrals. • Respond to your questions, support requests, and feedback. • Analyze and improve our services, website performance, and user experience. • Maintain the security and integrity of our systems. • Comply with legal obligations and enforce our terms and policies. We do not use your information to provide medical, legal, financial, insurance, or direct care advice. Any information we share with referral partners is intended to support coordination and guidance only.
3. Important Notice MeritReach is a guidance and referral coordination service. We help connect you with potential resources and providers based on the information you choose to share. MeritReach is not a medical provider, emergency service, insurance advisor, legal advisor, financial advisor, or direct care provider, and we do not provide diagnosis, treatment, or professional advice. If you are experiencing an emergency or urgent situation, call 911 or your local emergency number immediately. Do not rely on our website, SMS messages, or any MeritReach communications for emergency or urgent needs.
4. How We Share Information We may share information as follows, consistent with our role as a guidance and referral coordination service: • Referral Partners: With your permission or as reasonably necessary to coordinate referrals, we may share limited information with organizations, providers, or services that may be able to support your needs. • Service Providers: With third-party vendors that help us operate our website, manage communications (including SMS), analyze usage, or provide other support services. These providers are permitted to use information only to perform services on our behalf. • Legal and Safety: When we believe disclosure is required or appropriate to comply with law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of MeritReach, our users, or others. • Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets, subject to appropriate confidentiality protections. We do not sell, rent, or share SMS opt-in data or consent with third parties for their own marketing purposes.
5. Cookies and Tracking We use cookies and similar tracking technologies to operate and improve our website, understand how visitors use our site, and support certain features (such as remembering your preferences). Types of information collected through cookies and similar technologies may include: • IP address and general location information • Device and browser type • Pages viewed and links clicked • Time and duration of visits You can usually control cookies through your browser settings, including by blocking or deleting them. If you disable cookies, some features of our website may not function properly. We may also use third-party analytics tools that use cookies or similar technologies to help us understand website usage and improve our services. These third parties may collect or receive information about your use of our website over time and across different websites, consistent with their own privacy policies.
6. Data Security We take reasonable administrative, technical, and physical measures designed to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security of your information. You are responsible for using strong passwords, keeping your login information confidential (if applicable), and taking reasonable steps to protect your own devices and accounts.
7. Data Retention We keep information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to: • Provide and improve our services. • Maintain records of referrals and communications. • Comply with legal, regulatory, or reporting obligations. • Resolve disputes and enforce our agreements. When information is no longer needed for these purposes, we will take reasonable steps to delete, de-identify, or aggregate it, subject to any legal or operational requirements that may require longer retention.
8. Your Rights and Choices Depending on where you live, you may have certain rights regarding your personal information, which may include the right to: • Request access to the personal information we hold about you. • Request correction or update of inaccurate or incomplete information. • Request deletion of certain information, subject to legal and operational requirements. • Object to or restrict certain types of processing. • Withdraw consent where processing is based on your consent (such as certain marketing communications). You can exercise these rights, or ask questions about your information, by contacting us at support@meritreach.com. We may need to verify your identity before responding to certain requests. You may also have the right to lodge a complaint with a data protection authority or similar regulator in your region.
9. California Privacy Notice If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) or similar laws. Subject to certain limitations, these rights may include: • The right to know what categories of personal information we collect, use, and disclose. • The right to request access to specific pieces of personal information we hold about you. • The right to request deletion of certain personal information. • The right to opt out of the "sale" or "sharing" of personal information, as those terms are defined under applicable law. • The right to be free from discrimination for exercising your privacy rights. MeritReach does not sell or share SMS opt-in data or consent with third parties for their own marketing purposes. To exercise your California privacy rights, you may contact us at support@meritreach.com. We may need to verify your identity before responding to your request.
10. Children’s Privacy Our website and services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete that information. If you believe a child under 13 has provided personal information to MeritReach, please contact us at support@meritreach.com so we can investigate and take appropriate action.
11. Third-Party Links Our website may contain links to third-party websites, services, or resources that are not owned or controlled by MeritReach. We are not responsible for the privacy practices, content, or security of those third parties. If you follow a link to a third-party site or service, any information you provide will be subject to that third party’s privacy policy and terms, not this Privacy Policy. We encourage you to review the privacy policies of any third-party sites or services you visit.
12. Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make material changes, we will update the "Effective Date" at the top of this policy and may provide additional notice as required by law. Your continued use of our website or services after any changes to this Privacy Policy means you accept the updated policy. If you do not agree with the updated policy, you should stop using our website and services.
13. Contact Us If you have questions about this Privacy Policy, our SMS practices, or how we handle your information, you can contact us at: MeritReach Email: support@meritreach.com Phone: (878) 284-9392 We will review and respond to your inquiry within a reasonable time. Unsubscribe and Updates • SMS: You can opt out of SMS messages at any time by replying STOP to any message we send. You may also contact us at support@meritreach.com to request changes to your SMS preferences. • Email: You can unsubscribe from marketing or informational emails by using the unsubscribe link in the email or by contacting us at support@meritreach.com. • Updates to Your Information: You may request that we update or correct your contact details or preferences by emailing support@meritreach.com. We do not sell, rent, or share SMS opt-in data or consent with third parties for their own marketing purposes.